Poor waste management causes pollution and environmental issues, in addition to negatively impacting the public health of communities. To address the issue of waste, the Move For Earth community is championing sustainable waste management through increased recycling and reuse, by developing waste awareness and sensitization programs in communities, and encouraging citizen-owned initiatives. Programming engages different stakeholders to ensure a circular economy and zero-waste management activities in individual wards across six cities.
During the Move for Earth ride, 2000+ people engaged in waste sensitization and reduction activities through an innovative “Waste to Wealth” handicrafts mela in Naihati and a waste plugging awareness drive in Ranaghat.
Specific programming on effective waste management includes: